Session 19 2.22.16 - Posted on 2016-02-27 by Leonora Martelly

Leonora Martelly

                   2.22.16

               Jay Dixon

             Session 19:

             4:30- 7:00 pm

• We reviewed my homework assignment which was to edit my interview with Lilo Thomas, adding in a closing and opening. He told me to be sure to be clear on what the segment was. Lilo Thomas interview session, I played Lilo but it was based off of Colonel Abrahams event, be sure to tie it all in during your closings.
• We reviewed my commercials. One thing he mentioned was to find a benchmark of what sounds good. Listening to commercials on radio and tv helps as well
• There are certain lines that I nail and others that are not to felt. Get comfortable with the copy as much as possible so that the entire commercial flows.
• If you get a script that you’re not connecting with do it in Lelo. When I try to read it in a formal way it comes off like I am reading. Try talk show endorsement style.
• Record the following commercials over in Lelo style: 5) BrownstoneMain 3) summer celebration
• When I recorded it, I received positive feedback on my delivery; it was an improvement from my original recording.

Assignment: work on the second one commercial 5